enero 10, 2019No hay comentarios

Creative Process in Graphic Design

The first book that we bought to don Jorge (the man of the books) was Creative Process in Graphic Design, and we want to share a review.

It is called Creative Process in Graphic Design.

Sketch book of Sagmeister in the
Book Creative Process in Graphic
Sagmeister Sketchbook

For those who are designers for real (you know what we mean) this book is a most. It is about the journey of a specific and real project that is telling by a timeline. We found here designers with a trajectory that talks for them self, like Stefan Sagmeister & Paula Scher (Pentagram Partner).

We are going to give 5 reasons why do we consider this a book for Creators.

01. Empathy.

Something that we like a lot of this book is that it to put us the day to day of these gods of design and then and then when we see our day and found similar situations is nice to feel ourselves doing what we have to do… in the book, we can find the complete journey of each designer during a project. With dates, deadlines, creative process, sketching, meetings and everything else that is part of a project.

02. Process.

We never heard a designer saying that the creative process is something easy. And in this book, the process is not different than our reality. One of the nicest thing in this book its to see how every designer goes step by step creating a project.

03. History.

It is cool to know that these gods of design come from nothing or at least they don't grow up famous. Read their history is really comfortable. If they could why we don't?

04. Personality.

It's important to have a very define personality when the work in the real world is our day to day. In the book, we can read the personality of each designer. From very polite people to irreverent like Sagmeister.

Sketches. Sometimes we as designers complain because we think we should know how to draw. If you think you have to be a nice illustrator to design let us tell you are wrong. We are fascinated by the ability to put ideas in the paper not for how it looks like. Is really nice to see the sketches of the designers in this book to understand what we are talking about.

Well that's it for know! We hope you liked the read. If you did't read our top 10 books for creators, you can do it here. See ya in next post.

Journal of Sagmeister in the 
book Creative process in graphic design
Sagmeister has a journal where he writes all the things he does day by day.

enero 9, 2019No hay comentarios

Long life to books : Top 10 of our favorite ones

The closest to a tangible design

Do you remember the smell of a new bill? There's something magic about it, right? Well, that same feeling is the one we have with books! We love them!

But in order to start an entrance about books, we must introduce you to don Jorge or el señor de los libros. This man is the responsible for the economic fall of an entire generation because of the excessive purchase we have made in books over the years... we are joking! 😆

No, but really, the truth is that he has driven many of us to fall in unconditional love for books. His passion is to find specialized book editions for designers, photographers, architects and other related professions.

We recently had a conversation, where he told us about his concern on the lack of interest that the new generations are showing for books. The people (according to him) are buying less books because now everything is digital. But the reality is that printed books have their own charm and people are still buying printed versions.

According with The Economic Times, in a study published in the journal Electronic Markets, people reported feeling a limited sense of ownership of digital books versus physical books. 

Of course we can't deny there're amazing opportunities of doing nice shit with digital design, but, if there's something we have learned in these years, is to appreciate tangible design, 'cause you know, physical stuff works in a completely different way.

There's something in everything…
The textures, colors, smells and the way they work together, makes all the effort that we put as designers in our projects, not just tangible but exciting. That feeling for sure is unreachable in the screen.

At The Creators we love to collect different kind of books and we use them constantly as a source of reference or inspiration for our projects.

It's less difficult to think about the kind of professionals we want always to be, when we see ourselves reflected in other designers. Is in that moment when we understand that all The Creators have a lot of things in common, such as the passion of creating new experiences for users and the interest of finding different paths for a solution.

This is our statement for new generations and our own generation!
Let's never stop appreciating design in its physical applications, that's something that just can't happen! Long Life to Book! Got it? 😉

Top 9 books that we really love.

01. Procesos creativos en Diseño gráfico: Cuadernos de Trabajo - Spanish only 
02. Shapes 
03.Good Type The Art of Lettering 
04. Contino Brand by Hand 
05. Draplin Design Co. Pretty Much Everything 
06. Humans of New York 
07. The Eternal Pursuit of Unhappiness 
08. Show Your Work 
09. Manage Your Day To Day 





We are not spamers, we want to share with you our experiences in the process to create and new stuff that we always collect or learn. We send a monthly summary.

© 2019 The Creators. All rights reserved.
© 2019 The Creators. All rights reserved.
© 2019 The Creators. All rights reserved.